H&M Winter 2011 lookbook womens & mens

Winter is a nonexistent season in Singapore but that doesn’t mean the Winter 2011 stock for H&M won’t arrive when the retail chain opens its first store in Singapore (and Southeast Asia) this 3 September. For ladies, the upcoming collection is all about strong new shapes and bouncy, sculptural qualities. Strong colours versus black and white are one of the key highlights. The materials are not exactly all for cold weather, some of the pieces include silk and patent. For the men it’s all about the classic tailored and sophisticated look. Colours include the versatile shades of grey, camel and blue with orange as an accent. The latest H&M lookbook stars Swedish model Frida Gustavsson and Jeremy Dufour with photography by Andreas Sjödin