H&M Conscious & Conscious Exclusive Collection Spring 2014


Conscious Exclusive
Hollywood celebrities like Ginnifer Goodwin, Michelle Williams and Amanda Seyfried have all been photographed wearing looks from H&M Conscious collection on the red carpet. Now get the chance to dress yourself in gorgeous earth-friendly clothes when the Conscious Exclusive and Conscious Collections hit stores in Singapore on April 10.

The Conscious collection, modeled by supermodel and actress Amber Valletta, is made from environmentally friendly materials such as

Tencel®, recycled cotton, recycled polyester and organic cotton. The affordable styles ranges from S$24.90 for a knitted top to S$99.90 for a jacket.

The Conscious Exclusive Collection (shown below modeled by model Andrea Diaconu), on the other hand is made with more sustainable materials such as organic cotton, recycled polyester, recycled polyamide and Tencel®, which is a biodegradable fabric derived from wood pulp. H&M is also introducing new materials such as organic leather and silk to this red-carpet ready collection. Prices range from S$17.90 for a organic leather headpiece to $699 for a lace dress, you can check out the complete lookbook of the collection here.


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