Miu Miu Fall/Winter 12/13 campaign ft. Chloë Sevigny
One of the few ad campaigns that caught my eyes this season: Chloë Sevigny for Miu Miu shot by Mert & Marcus. The brand is known for its roster of celebrities as the face of the campaign – Lindsay Lohan, Vanessa Paradis, Kirsten Dunst and Katie Holmes are all ex-Miu Miu – can’t see a link between some of them BUT! Chloë Sevigny is a perfect choice. If you got to pick one celebrity that best embodies the brand, Chloë with her quirky and youthful style, fits Miu Miu like a glove. Love the simplicity of the images and the intensity of the prints, plus her too-cool-for-school poses and expressions.