PREVIEW: Maison Martin Margiela X H&M campaign

About one more month and Maison Martin Margiela‘s H&M collection will arrive in stores, mark your calendars for November 15 and start planning already! Here’s a sneak preview of the campaign directed by Sam Taylor Wood with creative director Markus Kiersztan, shot on the streets of Paris. The outerwears look extremely desirable, might be too warm for Singapore weather as per every Fall/Winter collection (patent jackets from MARNI X H&M remain unsold for months) but the dresses are definitely going to be the first to vanish off the racks. H&M has also strategically released looks from the collection to ELLE China for a spread, they are opening a lot of stores in China these days. Check out the clothes in ELLE CHINA.

[Images: POPBEE]