Louis Vuitton “L’invitation au Voyage” campaign





Louis Vuitton always create beautiful classy campaigns in scenic locations that tell stories, often revolving around travel or an icon. This November the luxury giant has released “L’invitation au voyage” featuring Arizona Muse by Inez and Vinoodh, a campaign that comes in a series of six images and a film (which got six million views in 5 days). The short film shows Arizona dramatically rendezvousing with the Mona Lisa and other masterpieces inside the Lourve, while unfolding some secret envelope with the help of a key and also pursued by a man hot on her heel. It ended off with the heroine hurrying off in a hot air ballon amidst the Parisian sun set. What do you think of the video and Arizona as the Louis Vuitton woman? Watch it here.




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