Hermès presents Smart Objects, a window showcase
If you happen to walk by Liat Towers from now till June 2017, you will be able to see the new art installation at the Hermès store. Inspired by busts used in the pseudomedical study of phrenology, French contemporary artist Le Gentil Garcon’s new work, Smart Objects presents a playful take on the human psyche. A schematic human head occupies the entire space of the main window at Hermès Liat Towers. The sculpted work gives the impression of a paper cut out, folded slightly so that it stands upright. The head is compartmentalised into “cells” in the manner of a phrenology map. In each one, an Hermès object is presented, sometimes associated with small characters, to evoke the zones of the cerebral activity with poetry and humour.