Fred Perry x Raf Simons Film

The new Fred Perry x Raf Simons Spring/Summer 2013 Collection will be available exclusively at the Fred Perry Laurel Wreath Collection Shop at 19 Ann Siang Road. To celebrate the new collection, Fred Perry has released a fashion film directed by Pierre Debusschere and styled by newly appointed Dazed & Confused Fashion Director Robbie Spencer (he got promoted). I like what he did with the collars. Debusschere on the other hand is Raf Simon’s online on art director from Belgium, known for making use of innovative technologies to create high impact visuals. He has previously worked with V Magazine, AnOther Magazine, Dazed & Confused, Numéro, Nowness and Vogue Hommes International. The video is borderline confusing but you get to see the shirt collection and Robbie’s styling skills which got him the job at Dazed.